TekMark Growth Partners Ltd. has successfully completed a tactical and strategic market development program for RedWave Labs. TekMark identified, characterized and prioritized leading global laser OEMs, conducted proactive market penetration and social networking campaigns and uncovered new business opportunities across multiple applications to generate new, near term growth opportunities.
Harwell, United Kingdom – May 18, 2020 – TekMark Growth Partners, Ltd., a leading technology, marketing, strategic management consulting and M&A advisory firm, identified global laser original equipment manufacturers (OEMs), obtained valuable Voice of the Customer (VOC) data and developed new, near term business opportunities (leads, leads, quality leads) for RedWave’s electronic system design, development and manufacturing services.
TekMark identified leading global laser OEMs and conducted proactive and highly personalized marketing campaigns. They established contact with technical (electrical design and engineering) and business decision makers, obtained sensitive and critical application information from in-depth interviews and confirmed new business opportunities to support RedWave’s near term sales and strategic growth goals.
Dmitri Permogorov, RedWave Labs’ Managing Director commented, “TekMark’s laser, optics and photonics market experience and electronics technical application knowledge enabled them to converse with engineers and scientists in a highly effective manner to obtain specific application performance requirements, annual volume potential and target pricing. TekMark’s ability to quickly identify, characterize and confirm new business opportunities and generate potential RFQs will create many new growth opportunities for our electronic manufacturing services for laser applications.” Dimitri further stated, “Conducting this program proved to be equally if not more effective than most trade shows we exhibit at in terms of developing solid, qualified new business opportunities.”
By partnering with TekMark, RedWave Labs was able to quickly leverage their industry-leading expertise in providing electronic sub-assemblies that integrate seamlessly for low noise, wide dynamic response, high power and high efficiencies into business opportunities with many new laser OEM firms. VOC data obtained will enable them to better evaluate the overall market attractiveness, appropriately support with internal investments, close on newly developed sales opportunities and implement effective strategies that will generate new long term revenue streams.
About RedWave Labs
RedWave Labs Ltd. provides electronics and optics design, development and pilot production using the latest technological developments. They provide product design and expertise to meet a wide range of requirements from global customers in photonics, defence, aerospace and academic institutions. Their design and development services also address compliance engineering requirements, including all electrical, mechanical, and optical aspects, as well as their integration in a single product. RedWave Labs supports their clients with completely engineered and tested reliable solutions from design concept through next generation design.
About TekMark Growth Partners
TekMark Growth Partners Ltd. (www.tekmarkgp.com) is a leading technology, marketing and strategic management consulting and M&A advisory firm. They help technology and engineered product and service-based companies grow with proven processes and programs focused on new market development, M&A services, new product development, technology commercialization, channel management, competitive analysis and overall strategy development. Their deep technical experience in the optics and photonics, electronics, semiconductor, medical device and scientific instrument, aerospace, advanced materials, sensor, test and measurement among other technically-based markets enables their clients to quickly and effectively find, confirm and develop new business opportunities.